Revolutionizing Script Reviews and Cast Management for Broadway
At the time of this project, my company had an existing project management platform in place.
However, Broadway theatres presented unique challenges that required tailored solutions.
In response to client needs, I worked on developing features specifically for the entertainment industry, focusing on streamlining script reviews and cast management to meet the high demands of Broadway productions.
What Theater Management Challenges Led to the Need for Script Reviewing and Cast Management Features?
The script review process in theatres involves multiple rounds of evaluations by script analysts, who assign "coverage" with scores to determine if a script progresses.
This manual process often leads to inefficiencies, such as difficulty tracking review stages, and a lack of centralized visibility for Production Managers.
My Key Contributions
I contributed to Playtime’s production management tools, focusing on Script Reviewing and Cast and Crew Management within each play.
My work addressed key challenges, including simplifying assignments, standardizing scoring, and providing clear progress tracking.
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Faster Script Reviews: Optimized the review workflow, reducing pre-production timelines by 1–2 weeks per play.
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30% Fewer Scheduling Conflicts: Enhanced cast and crew coordination through improved scheduling tools.
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85% User Satisfaction: Streamlined workflows and reduced manual errors.
Script Review
Who We Design For?
The Production Manager struggled with scattered reviews and unclear summaries, making it difficult to track decisions. They needed a clear, streamlined view of scores and feedback.
Untangling the Complexities of Script Reviews
My research revealed a layered, quantitative process where interns acted as the first line of reviewers. Their evaluations, documented as detailed coverage, resembled a voting system.
Scripts marked as "Maybe" or "Pass" often required multiple review rounds, creating delays and inconsistencies.
This manual, paperwork-heavy workflow highlighted the urgent need for a streamlined, digital solution to ensure clarity and efficiency.
Cast And Crew
Who We Design For?
With numerous categories of roles to manage, Production Managers need a system that simplifies role coordination, ensures clarity, and keeps everything organized to prevent delays and confusion.
Untangling the Complexities of Cast and Crew Management
While exploring the process, I learned how theatre teams faced limitations with paper forms when managing diverse cast and crew roles.
Customizing roles or handling large datasets was tedious and inefficient.
How Can a Digital System Simplify Role Management for Theater Teams?
While working on this feature, I uncovered how Production Managers struggled with managing diverse role types and assignments.
The digital system transformed this process, enabling managers to create, assign, and update roles with real-time feedback.
Features of collapsible sections and a frictionless role-adding process reduced cognitive load, simplifying navigation and keeping everything organized.
This streamlined approach made managing cast and crew more efficient and accessible.